New Delhi, 30th September 2019: PLAY, a Delhi based smart wearable and audio technology startup announced the launch of its three new products under PLAYFIT & PLAYGO on Amazon today. Under PLAYFIT the brand has introduced two smartbands- PLAYFIT 21 and PLAYFIT 53. Priced at INR 1299 and 2999 respectively, the smart bands will be available on Amazon during The Great Indian Festival Sale (28th/29th September – 4th October).
Under the PLAYGO series, the brand has announced the launch of N23 wireless neckband earphones. Equipped with 6mm dual drivers and integrated Voice APK for Siri, Google Assistant and Alexa, the earphones will soon be available on Amazon at INR 1,399.
PLAY is on a mission to make technology a ‘delight’, with simplified offerings that enrich a consumer’s daily experiences – making them better and fantastic. A delightful device experience will be central to the brand offering. The brand recently made a debut in India market with the launch of its first product- PLAYFIT SW75 Smartwatch which is currently available on Flipkart at INR 2,999.
Commenting on the launch, Mr. Sandeep Banga, CEO & Founder, PLAY said, “We are excited to launch PLAY in the India market. Consumers are showing a growing interest and preference for smart wearable and the audio devices which are helping align their lifestyle towards their interest in the technology. This new-age consumer seeks high quality devices which provide for an enthralling consumer experience. At PLAY, we are pushing the boundaries of innovation and best in class technology to provide a rich and adulatory device experience to our customers”.
PLAYFIT 21 Fitness Band
PLAYFIT 21 is the practical fitness band for the millennials. Loaded with the latest Nordic nRF52832 Chipset, the PLAYFIT 21 connects through Bluetooth 4.2. With a 0.96” color display, the band is IP68 based water and Dustproof. The Touch Button UI allows users to flip through several features – Heart Rate monitoring, Stopwatch, Pedometer and Sleep Monitoring. Pressing the Touch Button for 2 seconds allows the consumer to get detailed statistics for the specific feature. The dial face is customizable as per your mood and personality. PLAYFIT 21 has retractable straps which also allows you to charge your band via USB power source. The PLAYFIT 21 vibrates to notify you for your SNS alerts and is available in Black, Purple and Blue colors.
Price: INR 1299 /-; Availability: Amazon.in
PLAYFIT 53 Fitness Band
The PLAYFIT 53 comes with a premium finish and a dual-tone color scheme. The smart design includes a 2.5D curved glass display along with a full Touch UI that allows the user to scroll through multiple features such as Notifications or Training Mode to name a few. The High Precision Nordic nRF52832 Chipset gives the PLAYFIT 53 an extra edge over its competitors. The 0.96” Color Display lets you track your Heart Rate, Steps (Pedometer) and monitors your Sleep (via App). PLAYFIT 53 has exceptional durability, thanks to the IP68 Dust & Water-resistant rating. It senses hand gestures, enabling the users to click pictures, just by flicking their wrists. PLAYFIT 53 is available in two color tones – sporty Red and Black and a trendy Green and Black.
Price: INR 1999 /-; Availability: Amazon.in
PLAYGO N23 Neckband Earphones
The N23 is an easy-to-use Bluetooth Neckband with Integrated Voice APK for Siri, Google Assistant and Alexa, ensuring easy and faster pairing with the host device. N23 draws its popularity from the fact that even in the tiny form factor, it houses a dual speaker to give an optimum Bass and Treble audio experience for the consumers. Each earphone has Dual 6mm Drivers offering an enhanced frequency range and life-like sound. And it doesn’t end there, one of the lightest in its category, the N23 weighs only 28gms and still offers up to 20Hrs of Playtime. The same is achieved by using a unique dual-battery design, making the device churn 20 hours of PLAY/talk time on a single charge.
With the Airoha AB1522U chipset [BT 5.0], N23 automatically reconnects to your paired device within a range of 10 meters. Smart design details are evident on the device and the earbuds bond together magnetically when not N23 is not in use.
Price: INR 1,399 /-
Wings Launches Phantom 550 Gaming TWS Earbuds in India
Nagpur-based premium fashionable audio gear brand Wings unleashes its flagship TWS Gaming Earbuds ‘Phantom 550’. The new earbuds boast superior audio performance with lag-free 50ms ultra-low latency to achieve a performance similar to what a wired audio gear offers but in a truly wireless form factor.
Taking performance to the next level, the Wings Phantom 550 offers some of the best in technology that no other brand offers in the segment. Now you can take down your enemy even more easily with the best soundstage performance along with lag-free audio sync with the freedom of wireless audio connectivity. Built on the latest Bluetooth v5.3 chip, the Phantom 550 can instantly pair up with your device up to a range of 15m using Open & On™ technology and delivers up to 50ms ultra-low latency connectivity for lag-free gaming audio that switches within 2 seconds by enabling the dedicated Game Mode.
Adding more oomph to the environment, you can experience true deep bass offered by True Bold BASS™ along with crisp trebles and excellent vocals — thanks to the rich audio delivered by its large 13mm Premium Graphene drivers. Feel the punches in a game, experience some thuds from an action flick, or catch those crazy dialogues from your favorite sitcom — get immersive with customized EQ modes tuned for Bass, Vocals, or Balanced needs. With ENC onboard, your gaming, music, movies, and calls won’t be interrupted, ever.
Crazy power truly shines with a crazy design — four sizzling gamer aesthetic case designs await you where you can show your friends that you mean serious business. Each bud is crafted from strong and lightweight ABS plastic with a skin-friendly silicone ear tip and designed with a premium matte-finish texture that speaks sheer elegance. Touch controls in each bud help with controls for calls, volume, tracks, Game Mode, and Google/Siri Voice Assistants. And keeping all those crazy technologies safe is the IPX5 certification that protects the buds from water and sweat so you can use them non-stop, wherever, whenever.
Last, but not least of the offering is the battery life. Featuring up to 10 hours of battery life on the buds alone, and up to 35 hours waiting in that charging case, the Wings Phantom 550 can keep you entertained for a whopping 45 hours. Pick the crazy color of your choice to match your outfit or your rig. The Phantom 550 is available in Black, Blue, White, and Orange with a stunning contrast from its LED accents.
The Wings Phantom 550 will be available on Amazon.in for an introductory price of just Rs.999, starting 15th September, and backed with a 1-year warranty period.
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